Admit it. You've all done it. You try to save a few bucks, go to your local drugstore and go to the DIY hair color isle. You pick out whatever shade you see on the box and actually have the idea in your mind that your color is going to come out that glamorous, while making a mess of yourself in your own bathroom. After you realize your not the Picasso of hair, you come to me to fix the situation that you should of never gotten into in the first place. That few bucks you were trying to save has gone totally out the window considering the price I'm about to charge you. In reality, you should be my favorite client since I give you my highest price points. Color-correcting box color isn't something so light on the pockets. It takes time, extra product and extra steps to fix the mess you have created. If you want to save your money and your hair, I suggest you listen to these reasons carefully on why not to do box color.
1. You don't have eyes in the back of your head
I'm going to make the first one very obvious. There is no way you can be neat and organized coloring the own back if your head. You can't see it. This causes spotty sections and inconsistencies throughout the hair, meaning uneven color. Not possible.
2. Your hair gets Brittle as ever
Box color has an ammonia content that's through the roof. Companies who create box color have to make the color strong enough for all types of hair so the color can actually penetrate. A person who has fine, delicate hair should not be using the same type of color as someone who has thick, coarse hair. The ammonia content makes the color harsh and extremely drying to all types of hair.
3. Permanent color should not be everywhere
The first instinct most people have is to take the color out of the box and throw it on from roots to ends. This is not the way it should be done. Unless your hair is virgin all over, there is no reason to pull permanent color through your ends. The volume developer mixed in box color is way to high to be pulled through hair that has already been colored. It can go one or two ways. It can blow the hair cuticle open, causing the color to fade even faster or it can cause excessive color buildup, making it a huge challenge to remove in case you ever want to go lighter.
4. Doesn't look so pretty
Box color doesn't have much flexibility in its tones. The color is very dense and usually leaves the hair matte and solid looking instead of shiny and vibrant.
5. Hot roots
Ever box color your hair and find your roots come out too bright? This is called hot roots. Hot roots happen when the heat from your scalp effects how the color processes and causes the root area to get lighter than the midshaft and ends. Box color doesn't have the ability to prevent this on everyone. The formula that comes in the package is the only formula you get. A professional colorist knows how's to tweak their formulation to prevent this from happening.
So, hopefully these are reasons enough to leave it to the proffesionals. If not, I'm sure I'll be fixing your mistakes somewhere in the near future.
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